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Questions and Answers

treasure chest

Town-wide Treasure Hunt lasts all summer!

Download Treasure Hunt Rules


Q Is it too late for businesses to be part of Rediscover Ashland 2006?
A

Not at all! Ashland businesses and organizations are invited to participate in these ways:

  • Be part of the summer-long Treasure Hunt, making your treasures and promotional materials available at your place of business and/or at any Tuesday summer concert.
  • Set up a table at any summer concert for FREE. Just show up.
  • Publicize your summer activities and specials on this Web site for FREE! E-mail your contact information and wording to Publicity@AshlandBusinessAssociation.com.
  • Donate one or more items to the Treasure Hunt prize drawings. Your business name will be announced any time one of your items is awarded at a summer concert or at the Grand Prize drawing on Ashland Day. Call Nadine Heaps for details at 508-881-6680.
Q What is Rediscover Ashland 2006?
A

The ABA's annual sidewalk sale has been transformed into Rediscover Ashland, which last year included a one-day "Treasure Hunt." In our second year of this annual event, Rediscover Ashland provides more opportunity for residents, businesses, town government, and others to "rediscover" all that Ashland has to offer. There will be various events throughout Ashland. This year the kickoff day was Saturday, June 10.

Q What's different this year?
A In addition to a kickoff day on Saturday, June 10, the ABA will facilitate a Treasure Hunt throughout the summer. This will give the public more time to visit the many businesses in Ashland and to pick up "treasures" from them. Prizes for the Treasure Hunt will be awarded at each of Ashland's free summer concerts, and the Grand Prize will be awarded on Saturday, September 16, as part of Ashland Day. By overlapping with the concerts and Ashland Day, publicity for Rediscover Ashland will benefit these events as well. See Calendar of Events.
Q What is the purpose of this event?
A

Rediscover Ashland is a great way for residents to familiarize themselves with all of the wonderful products and services we have to offer, right here in town. This fun-filled event for the entire family is also an excellent way for Ashland businesses and organizations to reach out to their community.

Q Was there a chili contest this year?
A MatKat Creations, Inc., sponsored the 3rd annual Chili Cook-off, hosted at the American Legion on June 10. These restaurants competed: Catch 22, H&D General Store, Stone’s Public House, Sunnyside Café, and TJ's Spirits. With 55 percent of the vote, H&D General Store was the clear victor, and will proudly display a plaque presented to them by the sponsor. Proceeds totaling $174 were donated to the Ashland Emergency Fund.
Q

What do you mean by "throughout the summer"?

A Unless otherwise indicated in the Participants Listing, "throughout the summer" means starting on the June 10 kickoff, and continuing until the finale on Ashland Day, September 16.
Q Where can I get an Events Booklet and more information on the Treasure Hunt?
A Pick up a free copy of the Events Booklet at Town Hall on Main Street; or at the Ashland Public Library or Sunnyside Café on Front Street, downtown Ashland. It contains a Calendar of Events, the official Treasure Hunt Rules, Treasure Map, and Treasure Hunt Log, as well as other helpful information.
Q Where can I find the treasures in the Treasure Hunt?
A Unless otherwise indicated in the Participants Listing, treasures for the Treasure Hunt will be at the participant's place of business, during regular business hours. Some businesses will also have treasures and stickers available at Ashland's free summer concerts. To be eligible for prizes at the summer concerts, you need to collect 4 different treasures from each of the 6 areas (at least 24 treasures). To be eligible for the Grand Prize, you need 3 more from each area (42 total treasures). Download Treasure Hunt Rules.
Q Where do I turn in my completed Treasure Hunt Log to win prizes?
A Bring your completed Treasure Hunt Log to 15 Alden Street no later than noon on the day of any concert to be entered in that evening's concert drawing. Or bring it to the ABA table at any concert to be eligible for drawings at the NEXT concert, and any remaining drawings for which you qualify.
Q What are the benefits of being a Sponsor?
A Following are the various levels of sponsorship and their benefits:
 

key sponsor

Key Sponsor -- $25 for ABA members, and $50 for non-members
Benefits: Your business or organization will be advertised on the ABA Web site and through general publicity.

 

bronze sponsor

Bronze Sponsor -- $500 
Benefits: All the benefits listed under "Key Sponsor" above, PLUS recognition as a Bronze Sponsor on the ABA Web site, and your logo on all "Rediscover Ashland 2006" tote bags.

 

silver sponsor

Silver Sponsor -- $1,000
Benefits: All the benefits listed under "Key Sponsor" above, PLUS prominent recognition as a Silver Sponsor on the ABA Web site, your logo on over 1,000 balloons placed all over Ashland on the kickoff day and beyond, and your logo on all "Rediscover Ashland 2006" tote bags.

 

gold sponsor

Gold Sponsor -- $1,500 
Benefits: All the benefits listed under "Key Sponsor" above, PLUS prime animated recognition as a Gold Sponsor on the ABA Web site, your logo and recognition as Gold Sponsor on the street banner, your logo on over 1,000 balloons placed all over Ashland on the kickoff day and beyond, and your logo on all "Rediscover Ashland 2006" tote bags.

Q How will my sign-up fee be used?
A Your sign-up fee helps the ABA bring these wonderful events to the Ashland community.
Q As a home-based business, how can I participate?
A

Partner with a storefront business, perhaps arranging for space to display your promotional materials and "treasures" for the Treasure Hunt all summer long.

Q How can I get some additional low-cost exposure for my business or organization?
A

Download the Participants Tips for ideas on making the most of this event.

Q How will the public be made aware of all the different ways I'm participating?
A In addition to having a Sponsor Symbol next to your listing on the ABA Web site, the following symbols will indicate how you're participating. Please note: Unless you indicate otherwise, we'll publicize that any events/specials you offer, and any treasures for the Treasure Hunt, will be at your place of business, during regular business hours. If you offer them "throughout the summer," you'll need to start on the June 10 kickoff, and continue until the finale on Ashland Day, September 16 -- or let us know your alternate plans.
 
Event on 6-10
Event/specials ONLY on Saturday, June 10 (kickoff day)
 
Events all summer
Events/specials throughout the summer
 
Treasure on 6-10
Treasures for the Treasure Hunt available ONLY on Saturday, June 10
 
Treasure all summer
Treasures for the Treasure Hunt available throughout the summer
 
Prize contributor
Contributing to Grand Prize or other prizes
 
1-6

Your map location number, showing the area in Ashland where you will be

 

Ashland Business Association member


To learn more or to share ideas, please call Nadine Heaps at 508-881-6680
or e-mail purpleink@verizon.net

.